Tuesday, August 19, 2014
The original.

The original.

Thursday, August 7, 2014
Better products through storytelling with Donna Lichaw:

Storytelling has been a part of the human experience since the beginning of history (one of the reasons that we even have history). Our brains are wired to respond to stories — whether it’s an urban legend told to us around a campfire as a child, or the tale of an obese man who lost weight with an all-Subway diet.
Donna Lichaw knows a thing or two about the importance of narrative, having studied film for both her undergrad and graduate degrees. She now uses the power of the narrative arc to build compelling products that engage the user by leading them through a carefully crafted experience. She’s worked with companies such as Seamless, Citi, Bloomberg, and Atlantic Records, diving into the user experience and building products that stick.
This episode is amazing. My favorite part is when she applies the narrative arc to an app I’m working on, and we get to see the entire process in action (starts at 52:45).

Listen to the full episode on Novice No Longer.

Better products through storytelling with Donna Lichaw:

Storytelling has been a part of the human experience since the beginning of history (one of the reasons that we even have history). Our brains are wired to respond to stories — whether it’s an urban legend told to us around a campfire as a child, or the tale of an obese man who lost weight with an all-Subway diet.

Donna Lichaw knows a thing or two about the importance of narrative, having studied film for both her undergrad and graduate degrees. She now uses the power of the narrative arc to build compelling products that engage the user by leading them through a carefully crafted experience. She’s worked with companies such as Seamless, Citi, Bloomberg, and Atlantic Records, diving into the user experience and building products that stick.

This episode is amazing. My favorite part is when she applies the narrative arc to an app I’m working on, and we get to see the entire process in action (starts at 52:45).

Listen to the full episode on Novice No Longer.

Friday, August 1, 2014
Obligatory “I ate at In-N-Out” picture

Obligatory “I ate at In-N-Out” picture

Friday, July 18, 2014
Growth hacking Guides.co with Franco Varriano:

The growth tactics you use when your company is just starting out are different from when the company is a few months old. They change even more as the company grows to handle more and more users. Applying the wrong growth tactics, at the wrong times, can be just as bad as not acting at all.
Today, I have Franco Varriano of Guides.co on the show. He shares how Guides.co started as a company called Startup Plays, and the exact moment when it grew into its current form. As the company gained momentum, Franco has been there to guide its progress — fostering communities of both guide authors and users. He shares some of his insights on this week’s episode.
Even if you just have an idea, Franco has insights about how to collect the most valuable feedback. This is a great episode for entrepreneurs of all levels.

Listen to the full episode on Novice No Longer.

Growth hacking Guides.co with Franco Varriano:

The growth tactics you use when your company is just starting out are different from when the company is a few months old. They change even more as the company grows to handle more and more users. Applying the wrong growth tactics, at the wrong times, can be just as bad as not acting at all.

Today, I have Franco Varriano of Guides.co on the show. He shares how Guides.co started as a company called Startup Plays, and the exact moment when it grew into its current form. As the company gained momentum, Franco has been there to guide its progress — fostering communities of both guide authors and users. He shares some of his insights on this week’s episode.

Even if you just have an idea, Franco has insights about how to collect the most valuable feedback. This is a great episode for entrepreneurs of all levels.

Listen to the full episode on Novice No Longer.

Tuesday, July 15, 2014
Fingers don’t really work as can openers, but cans can be excellent finger openers.

Fingers don’t really work as can openers, but cans can be excellent finger openers.

Monday, July 7, 2014
I want to eat you now, home-canned spicy dill pickles. Not in a week.

I want to eat you now, home-canned spicy dill pickles. Not in a week.

Saturday, July 5, 2014
All four jars of homemade pickled okra sealed correctly!

All four jars of homemade pickled okra sealed correctly!

Friday, July 4, 2014
Waiting for fireworks at Brooklyn Bridge Park. This breeze is amazing.

Waiting for fireworks at Brooklyn Bridge Park. This breeze is amazing.

Thursday, July 3, 2014
How to hire a coder without learning to code:

You have an idea for an app. Maybe you’ve even made some sketches or you have the full wireframes done. Now it’s time to hire a developer…but you don’t have any idea where to begin.
In this episode of the podcast, I share exactly what you need to do to get an app in the app store. We start with your mockups then move into finding a developer, communicating with that developer, and submitting your app. This is the entire process.
If you’re ready to finally get that app in the app store, listen in.

Listen to the full episode on Novice No Longer.

How to hire a coder without learning to code:

You have an idea for an app. Maybe you’ve even made some sketches or you have the full wireframes done. Now it’s time to hire a developer…but you don’t have any idea where to begin.

In this episode of the podcast, I share exactly what you need to do to get an app in the app store. We start with your mockups then move into finding a developer, communicating with that developer, and submitting your app. This is the entire process.

If you’re ready to finally get that app in the app store, listen in.

Listen to the full episode on Novice No Longer.

Wednesday, July 2, 2014
Art. At the old Domino Sugar Factory in Williamsburg.

Art. At the old Domino Sugar Factory in Williamsburg.